To each is own, like cars, clothes, and jewelery, i think it tells alot about a person's taste and other refined attributs they can hold. And i think refinement is unattainable in itself or never a lack of in society. Mind you that i don't own a car anymore as i sold it in 2006, i felt it was getting nonsense petrol costs. When people ask me about my watch and how i got it, it just makes me laugh, cause i can tell that they know nothing about time ....and the curiosity is tinted with mere jealousy, and even improper to even ask as it's not their business really, i just end up saying it's a gift i got from someone very special (myself??) then they glimpsed at it, "What kind is it??"..."Breitling Cosmonaute" i reply...and you can tell they don't know the swiss chronograph...then the BIG Question..."How much did you pay for it"...and i always say to that..."alot" or "expensive" and some even go on to be so jealous to continue by saying "is it a real one"...i reply, "if it's not a real one then why is it steel engraved certified swiss chronometer on the back of it???" Mostly i don't show it off, like i show off my grilfriend, per say, but precision engineering comes with a price tag, and value, just like there's a difference in quality of engineering between BMW, and GM. or any product i think. But jewellery is very personal, like music or Art i think.
Addendum:
The reason why i actually own one and wanted one for a long time is that in my engineering books when i was studying way back when, they're was a part about mechanical movement in the chapter "Mechanical Systems" and i found out that keeping time in GMT is the outmost historical complexity of all humanity and still dwelled with even to this day..even with NASA.